In this video, we will delve into the common mistakes made by estate agents & letting agents when it comes to optimising their content for social media, particularly Facebook.
With the algorithm playing a key role in deciding the reach of a post, it is crucial for agents to understand the factors that the algorithm considers when ranking posts. The competition on Facebook is intense, with personal posts, business pages, and advertisements all vying for space.
To stand out, it's crucial to understand the algorithm's currency, which prioritises shares over other engagement metrics. To increase your free reach, you need to create content that feels personal and encourages engagement, such as asking for comments, likes, and shares.
You can also increase the visibility of your content by getting your clients involved in sharing their properties on their personal newsfeeds. By implementing these simple tips, you'll see a boost in organic exposure for your real estate business and achieve amazing results.
Want help generating Seller, Buyer & Landlords using Facebook advertising? See how you can save time and money by handing over your social media lead generation to experts → www.socialpal.co.uk
by joining our Facebook Membership Programme For Agents and trial it for just £1.
コメント