Generating landlord leads through Facebook advertising or social media is just the first step in converting them into clients.
Building a relationship of trust and credibility is crucial for converting leads into paying customers. Here are five ways to do that:
1) Host online landlord webinars to share advice and demonstrate expertise.
2) Offer compliance health checks to help landlords ensure their properties are in compliance with local regulations.
3) Invite landlords to a local landlord Facebook group to help them get to know you.
4) Send regular emails with tips and advice, and ask if they need help.
5) Host landlord events or landlord surgeries to give leads the opportunity to meet you in person.
Implementing these strategies will help speed up the conversion process and increase the chances of your landlord leads using your services.
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