Still Feeling Lost With Facebook Ads? Here’s a Done-For-You Solution for Estate Agents
- Paul Long
- Jul 4
- 3 min read
If you’ve ever opened up Facebook’s Ads Manager and felt completely overwhelmed—you’re not imagining it.
There’s no shortage of buttons, options, objectives, settings… and even when you think you’ve done it right, it can be hard to know whether the ad is actually working.
For estate agents, that’s a big problem—because leads matter. And right now, if you’re not showing up consistently on Facebook or Instagram, you’re likely missing out on valuable instructions and local attention.
The good news? You don’t have to do it yourself.
It’s called SocialPal, and it’s a fully managed advertising service built just for estate agents—so you can finally get high-quality seller and landlord leads from Facebook and Instagram, without having to figure out the tech or run the ads yourself.
What Is SocialPal?
SocialPal is a done-for-you lead generation service. We don’t just give you ad templates or training—we take care of your property advertising for you.
Our team builds your ads, writes the copy, creates the visuals, sets everything up inside your ad account, and optimises the campaigns based on what’s already working for other agents.
You’ll still control your own Facebook ad account and budget—but everything else is handled by our experienced team, so you can focus on selling homes, not managing campaigns.
Who Is It For?
SocialPal is for estate agents who are ready to:
• Hand over their Facebook & Instagram advertising to a trusted expert
• Generate better quality leads without spending hours in Ads Manager
• Stay visible locally without hiring a full-time marketing agency
• Have expert ads running every month, tailored to their area and goals
Whether you’ve never run an ad before or you’ve tried boosting posts with little success, this service is designed to take the pressure off and bring clarity to your digital marketing.
What Do You Actually Get?
When you sign up for SocialPal, our team:
📌 Sets up all your seller and landlord campaigns inside your own ad account
📌 Writes custom ad copy for your area and audience
📌 Designs high-converting visuals for your listings and lead ads
📌 Sets up retargeting so you stay in front of hot prospects
📌 Tests, monitors, and optimises your ads for best performance
📌 Updates your ads each month to reflect what’s working right now
We also book an onboarding call with you, so we can understand your market, brand, and goals—and then build your ad campaigns around that.
What Makes It Different?
There are a lot of "social media help" options out there—but this is different:
✅ Fully managed: You don’t need to write ads, design posts, or learn the system—we do it all.
✅ Property-specific: We only work with estate agents, and every ad is tailored to your market.
✅ Tested and proven: We use what’s working right now in other areas—not guesswork.
✅ You stay in control: The ads run in your account, under your budget.
✅ No long contracts: You can pause or cancel any time—no risk or pressure.
This isn’t a course. It’s not a DIY pack. It’s real ads, written and managed by professionals.
Why Does It Work?
Because we’ve already tested and refined these campaigns with agents across the UK.
Most agents waste time and money by:
• Boosting posts instead of running proper campaigns
• Using vague messaging that doesn’t connect with local sellers
• Targeting too broadly or relying on low-quality stock images
• Getting frustrated and giving up when nothing seems to work
SocialPal eliminates all of that. We know the right structure, the right targeting, and the right content to attract seller and landlord leads—because we do it every day.
What Kind of Results Can You Expect?
Every area and budget is different—but most SocialPal clients start seeing results within the first 1–2 weeks. That could be:
• Seller or landlord lead forms submitted
• Valuation requests from local prospects
• A steady stream of new people entering your database
• More consistent visibility across your local market
Most importantly, you’ll finally have clarity and confidence—knowing that your ad account is being handled properly, your campaigns are being optimised, and your budget is being spent wisely.
What Happens After You Join?
Here’s what to expect:
✔️ A 1:1 onboarding call with our team to get everything set up
✔️ Your custom ads created and published by us
✔️ Direct support and optimisation throughout your time with us
✔️ Monthly ad refreshes to keep things relevant and effective
There’s no fluff, no wasted time—just effective advertising, handled by people who understand estate agency.
Final Thoughts
If Facebook ads have felt confusing, time-consuming, or hit-and-miss, this is your opportunity to finally get it right—without the overwhelm.
With SocialPal, you get real ads. Real support. And real results.
So if you’re an agent who’s serious about growing your business and showing up consistently online—this is for you.
🔗 Take the first step here:








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